Domino's
Pizza Tracker
The Domino's Pizza Tracker is a fun interactive way to stay entertained while following the progress of your order live online. The user places an order, then selects a theme for their Pizza Tracking experience. While their order goes through the stages of "prep", "bake", "box", and "delivery", the Tracker shows its progress in real-time right on the site. The Tracker also audibly announces when your pizza enters a new stage of the process in the style of the theme you selected.
Agency: Crispin Porter & Bogusky
Creative Team: Elisa Tan, Stephen Dalton
Producer: Chance Woodward
Burger King
Twi Hard
Burger King partnered with the Twilight franchise to create a promotional instant-win game.
After collecting gamepieces from their meal, die-hard Twilight fans (aka 'Twi-Hards') had their Facebook profiles analyzed for keywords to determine if they were more “Team Jacob” or “Team Edward.” The more gamepieces they collected, the more behind-the-scenes content they could unlock.
Agency: Crispin Porter & Bogusky
Creative Team: Elisa Tan, Stephen Dalton
Producer: Jeff Teicher
